Powerful Branding for Startups.

Building Strategic Logos, Brands, Websites and Design Systems for Startups and Business Owners.

300+ Brands Launched
CLIENT: Infinity Yacht Brokers | Sydney, Australia, ABOUT: Your Premier Destination for Luxury Yacht Sales and Services, WORK: Brand Design, Print & Digital
Walaan-Skin-_-Brand-Design-_-Packaging-Design.jpg
Cab-Digital-Media-_-Telstra-_-Brand-Design-and-Strategy.jpg
Raymond-Zhai-_-Tiktok-Viral-_-Brand-Design-Strategy.jpg
Cafe-Rescue-Espresso-Academy-Logo-Design-on-Shop-Signage.jpg
RSAT-Australia-_-Construction-_-Architecture-_-Brand-Design-&-Strategy.jpg
Rilla-Tech-_-Information-Technology-_-Logo-Design.jpg
White-Pyramid-_-Tailored-IT-Solutions-_-Brand-Identity-Design.jpg

It’s Something Sleek. Something Precise.

Sharpen Your Brand. Dominate Your Market.

Years of Experience

20+

Clients Served & Brands Launched

312

“I have used Mike a few times over the past few years. The thing I like most is that every time I get a logo it is something I have not seen a million times before. So many designers get their inspiration from existing logo and they just modify it slightly. Mike creates the popular logo that other designers get their inspiration from.”

DANIEL DA SILVA

OWNER OF ANYBOAT SYDNEY
World Logo and Mark

Celebrating Design By Ching: Showcased in the Prestigious World Logo & Mark Collection

We Brand Lawyers who make headlines and go viral online.

Brand Strategy for Telstra and Cab Digital Media

Brand Strategy & Experience for Telstra & CAB Digital Media.

Cafe Rescue Shop Sign

Proud Creators of 'Cafe Rescue' Logo Design: Featured in World Logo & Mark.

Featured in Financial Review Australia

Our work was featured in the Australian Financial Review, Sydney Morning Herald & Daily Telegraph.

Cup O Flora wins Good Design Award

Helped Design ‘Customer-Favourite’ Brand and Good Design Awards® winner: Cup O Flora®.

Our Services

Brand Strategy

Brand Design

Web Design

Packaging

Brand Naming

Design Partner

Elevate your Brand. Connect the Dots.

You have the plan. We have the tools.

Weeks for a Design Project

3-6

Days for initial design drafts

5

“Absolutely loved the logo Mike designed for Walaan Skin. Not only does it relate to the products we sell, but he also took the time to incorporate the deeper meaning behind the brand through a cultural lens - respecting Indigenous Australia in the process. Thank you!”

BARBIE-LEE KIRBY | WALAAN SKIN

OWNER OF WALAAN SKIN

The-Software-Firm-_-Software-Company-_-Logo-Design-&-Branding.jpg
Penny-Wood-Lane-_-Real-Estate-_-Logo-Design-&-Branding.jpg
The-Beauty-Quest-_-Nails-and-Hair-Salon-_-Logo-&-Branding.jpg
Yacht-Escapes-_-Super-Yacht-_-Logo-Design-&-Branding.jpg
Upkeep-&-Co-_-Cleaning-&-Maintenance-_-Brand-Strategy-&-Experience.jpg
Hasin-_-Music-Producer-_-Logo-Design-&-Branding-_-Sydney.jpg
Fhiit-_-Fitness-_-Training-_-Gym-_-Brand-Strategy-&-Design.jpg
iForm-Civil-_-Construction-_-Skilled-Workers-_-Logo-Design-&-Branding-_-Sydney.jpg

Ready to crack the code?

Let’s Design…

Start Your Design Journey.

MIKE CHING

Partner & Chief Creative Officer at Design By Ching

For nearly two decades, Mike has led teams in creating successful 360° campaigns, brand identities, and design systems. He's a design thinking champion, passionate about crafting user experiences and consumer packaging that drive results for clients.

Our Design Footprint across the Globe.